Fábrica Digital: Transforming Mexican SMEs
This year, one of the most exciting and significant projects I've been involved in is Fábrica Digital. Developed by the Ministry of Economy, Google and Knoware, this program aims to enhance the productivity of SMEs in Mexico and facilitate their integration into global value chains through digital transformation.
Fábrica Digital is based on successful experiences from Israel, where participating companies have increased their productivity through increased sales, cost reductions, and access to new markets. Additionally, digital transformation has improved communication with customers, expanded profit margins, and differentiated companies from their competitors.
The program is structured in two phases: one for digital transformation training and mentorship, and another for the implementation of pilot projects. During the first phase, SMEs receive workshops on identifying opportunities and threats in the digital landscape, setting goals, mapping capabilities, and measuring success indicators. In the second phase, they can implement a practical digital transformation project with support from me and other experts.
It focuses on strategic sectors such as the automotive, electronic assembly, and semiconductor industries Additionally, the program encourages participation from companies in southern and southeastern Mexico, enabling them to leverage global supply chain relocation processes like nearshoring.
My Commitment
As a mentor, my goal is to contribute to the success of SMEs in Mexico. Through Fábrica Digital, SMEs will gain access to specialized training, digital consulting, and an international community of experts, which can transform businesses and open new opportunities. I am proud to be part of this journey and to contribute to the positive impact Google has on the Mexican economy.